Maida Drinks
Brand Articulation / Brand Creation / Brand Narrative / Packaging
The Brief
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Disrupt the premium energy drinks market with a new all-natural, protein based smoothie.
The Solution
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Founders William and Amos discovered whitespace in a highly competitive market. An all-natural protein based smoothie to deliver gains required by athletes and exercise lovers alike.
Working with them from the very beginning we were involved in name generation, full brand identity creation and activation across packaging, website and London based advertising campaign.